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Marketing for Hospitality and Tourism / Philip Kotler, John T. Bowen, James C. Makens and Seyhmus Baloglu.

By: Kotler, Philip.
Contributor(s): Bowen, John T | Makens, James C | Baloglu, Seyhmus.
Material type: TextTextPublisher: Noida, India : Pearson India Education Services Pvt. Ltd., c2018Edition: 7th ed.Description: 680 p. : ill., table ; 28 cm.ISBN: 9789332586260.Subject(s): Tourism -- Marketing | Hospitality industry -- MarketingDDC classification: 647.940688
List(s) this item appears in: School of Business
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Item type Current location Call number Copy number Status Date due Barcode
Book BAIUST Library
General Stacks 		647.940688 K8487m (Browse shelf) 1 Not For Loan 011457
Book BAIUST Library
General Stacks 		647.940688 K8487m (Browse shelf) 2 Available 011458
Book BAIUST Library
General Stacks 		647.940688 K8487m (Browse shelf) 3 Available 011459

Includes bibliographical reference and index

Business Administration

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